Giffgaff have announce the timing of its first phase of switch-on for its share of the 4G network. It basically goes like this:
This is all very grand, but Giffgaff is just piggy-backing off O2’s network so I would imagine it’s got more to do with what O2 are letting it do and to what timescale. However, it is good to see that, true to their strapline, there is customer consultation going on, and a new phone store is just what the doctor ordered.
We can’t quite believe it’s already October, but 2013 is proving to be a (seriously) busy and exciting year here at giffgaff. Following a number of member consultations, we have made changes to improve our goodybags, reduced our international pricing and we’re well on our way with launching handsets later in the year. In case that wasn’t enough, we have also been working on plans for our 4G launch as well, our biggest upgrade to network speeds in years.
We are planning to launch 4G by the end of March 2014 and a massive 4,600 of you have already given really useful input into the 4G project by taking part in our members’ survey earlier this year. There’s a load more that we would like to know before launching to make sure that we’re getting this right, so we’re also planning a few more consultations before launching 4G by the end of March 2014.
Some of the foundations for 4G on giffgaff are already taking shape – the 4G network is getting stronger as we move into the back end of 2013, building the pipeline we will need to pump data through at 4G speeds. In addition, a few of you have noticed a change in our new SIM settings which have been made to optimise your experience on 4G and, of course, we’re launching a new giffgaff handset store to make it easier to get a 4G ready phone if and when you decide to make the switch from 3G.
We want to ensure that members are involved in the development of 4G on giffgaff and would like to ask for your help to shape our plans going forward:
In the first week of November, we will have a consultation on the 4G setup process and how you would like us to support you if you choose to make the switch over to 4G in the new year.
Then, in January, we will have a look at the specific 4G offer together to determine what we will ultimately deliver in March.
Hopefully as many of you as possible will be able to get involved – the more input we get the better we will be able to meet your needs.
