Cowboy adds crash detection to e-bikes


I’ve fallen off my bike quite a few times over the years. If there’s one thing I’d recommend, it’s a helmet. Never mind what you look like, put a bloody helmet on.. you helmet.

If you’re on a Cowboy e-bike, then you can try the industry’s first software designed to detect crashes and collisions.

It’s currently in beta for a thousand users, with all Cowboy 2 and Cowboy 3 riders getting it soon for no additional cost.

It works by using GPS and other built-in sensors to detect a fall. If this happens and you don’t tell the app that you’re fine within 60 seconds, it’ll ping your emergency contacts and share your real-time position.

The Cowboy bike comes complete with a SIM card which is independent from your phone so there’s no reliance on your smartphone.

The Crash Detection feature was created as a result of a first-hand experience. Last year, Cowboy’s co-founder Tanguy Goretti had an accident with his bike…

The road was icy and visibility was limited. I crashed after the first turn and glided for at least five meters. Luckily, there were people nearby to make sure I was okay and to help me and my bike off the street.

In Europe, most serious accidents occur just outside urban areas. In that scenario, you don’t always have someone to help and you might be left for a long time awaiting assistance. That’s how the idea for Crash Detection was born.

Head to the Cowboy website for more information.